According to Bloomberg, Apple plans to unveil its latest iPhone line at an online stream event on September 7.
The technology giant usually showcases its new devices in a spectacular presentation from the company’s Cupertino, California, headquarters. Apple launched the iPhone 13 in September last year. That model featured a faster A15 Bionic processor, better cameras, and a smaller front-facing sensor notch. It also brought 5G cellular service to a wider range of Americans.
The details regarding the pricing of the smartphone are yet to be announced. Apple did not respond to a request for comment.
Wedbush Securities Dan Ives said in a research note that the price of the iPhone 14 will cost consumers an additional $100 more than the iPhone 13, as the materials used to make the device have become more expensive.
Ming-Chi Koo, technical analyst at TF International Securities in Hong Kong, predicted the new iPhone would cost 15% more than the iPhone 13.
Rumors suggest that the biggest change coming to the iPhone 14 is its camera system. Bloomberg reported that the phone will also have better video-recording capabilities and longer battery life.
“From a typical standpoint, the iPhone 14 will have advanced camera technology (48-megapixel), while we believe the iPhone 14 Pro model will also have the innovative A16 chip as more consumers go down the Pro path,” Ives he said. “There will probably be some storage enhancements on both the base iPhone 14/Pro as well.”
It is uncertain when the iPhone 14 will go on sale. According to CNET, some Apple employees were told by corporate leaders to anticipate the September 16 release. Apple is also expected to roll out new Mac computers, iPads and watches.
Apple’s stock price was flat at $174 per share during afternoon trading on Thursday.